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With the birth of ITV in 1955, came commercials - or ''natural breaks'' as they were originally known. The very first TV commercial in Britain was broadcast on 22 September 1955 at 8:12 PM and was for Gibbs SR toothpaste. Viewers saw a tube of toothpaste embedded in a block of ice, a lady by(...)

Jim’s Inn 

1 9 5 7 - 1 9 6 3 (UK) One of the most famous of the Admag programmes of the late 50s and early 60s, Jim's Inn was a series of 15-minute "advertising magazines" which went out live to air, once a week, at 10:45pm. The advertising was wrapped up in a sort of(...)

Joe the Gadget Man

Joe the Gadget Man (real name, Joe Sandow) used to appear on Australian TV every Saturday morning after 11 am for Nock and Kirby: "and ladies, not only does it dice, it makes lovely shoestring chips!" Joe showed you the basics to a decent feed, painting the door on your garage and maybe putting up(...)