The Ariel 3 was a three-wheeled moped produced by BSA in the UK and launched in 1970.
With a Dutch Anker 50cc two-stroke engine situated between the rear wheels, the forward section of the frame could swivel and tilt to enable the rider to lean the vehicle into bends like a motorcycle.
A true moped, the Ariel 3’s engine was started by pedalling and releasing a decompressor trigger. The rider could also assist the little motor on hills by pedalling. It had a top speed of 30 mph.
Priced at £100 (when the average weekly wage was £32) – and only sold for a brief three-year period – the Ariel 3 was a sales flop that contributed significantly to BSA’s demise.
Only a few hundred were sold, and the exercise was reckoned to have lost the company £2 million. By 1971, BSA were trading with a £3m loss.
Even the Ariel 3’s promotion was ill-conceived – the sales slogan was “Here it is. Whatever it is”.
The Ariel was given many disparaging nicknames, including “the trike of terror”, “Bendy Wendy” and “the granny killer”.










