By the time this raucous rocker from New Orleans was 19 he had become part of rock ‘n’ roll history when the first song he ever wrote, Lawdy Miss Clawdy, brought him a gold record in 1952.
Price had taken the title from an Instant Maxwell House commercial from Okie Dokie Smith (the first big black DJ in New Orleans): “Lawdy Miss Clawdy, eat your momma’s homemade pies and drink Maxwell House coffee!”
His next major success came when Stagger Lee stormed to #1 in 1958.
Personality and I’m Gonna Get Married returned him to the Top Three later in the year.
Price trod a path of entrepreneurship from hitmaker to record label owner, boxing promoter, club owner and manager of icon Foods (specialists in Southern-style eats).